Vol. 1 No. 2 (2023): August 2023

View Vol. 1 No. 2 (2023): August 2023
DOI: https://doi.org/10.61194/ijmb.v1i2
Published: 2023-08-25

Articles

  • Analysis of Smart Homestay Business in Karyamukti Village, Cianjur (Case Study on Mrs. Ai's Smart Homestay)

    Annisa Ryndamayanti, Ashur Harmadi, Misdiyono
    102-115

  • Implementation of Blue Ocean Strategy: Review of Previous Cases

    Hugo Fostin Hokianto
    116-125

  • Between Situational Leadership and Employee Motivation on Individual Performance in Indonesian Manufacturing Industry

    Raihan A. Hanasi
    126-141

  • Assessing the Impact of Transformational Leadership and Employee Empowerment on Organisational Performance in the Indonesian Service Sector

    Septa Intiar
    142-159

  • The Effect of Digital Marketing Strategy and Service Quality on Customer Satisfaction in the Indonesian E-Commerce Industry

    Dwi Novaria Misidawati, Darmiono Darmiono, Erwina Kartika Devi, Siti Fatimah, Sarwono Sarwono
    160-171